Visual and Audio Craft

Visual Design Basics

Layout, type, color and the principles behind clear visuals.

Choosing Readable Typefaces

Learn what makes type easy to read, from letter shapes and size to spacing, and how to pair two typefaces without making a page look cluttered.

4 min read

Color Contrast and Readability

How to choose text and background color pairings that stay readable on different screens, in bright light, and for readers with lower vision.

4 min read

Color Theory for Everyday Content

A plain-language look at hue, value and saturation, how they combine into simple palettes, and how color shapes the mood of posts, slides and graphics.

4 min read

Consistency and Visual Identity

How repeating a small set of choices, such as colors, type, spacing and image style, helps a body of digital work feel cohesive and recognizable.

4 min read

Designing Images for Small Screens

Practical ways to adapt graphics, photos and text so visuals stay clear on a phone held in one hand, from cropping and sizing to tap-friendly details.

4 min read

Designing Simple Charts and Diagrams

How to show relationships clearly with minimal marks and honest labeling, including choosing a chart type, simplifying, and avoiding misleading choices.

4 min read

Layout and Grids Explained

A simple grid brings order and consistency to pages, slides and graphics. Learn columns, margins, gutters and how to use them without being rigid.

4 min read

Visual Hierarchy: Guiding the Eye

Use size, weight, color and position so the most important element is seen first, with a simple method for ranking and testing what viewers notice.

4 min read

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